Why Google is a Successful Internet Giant ?

Google is one of the most successful,but what's intriguing is the secret behind its success?Firstly, the Internet company uses a special model based on the widespread use of machines. Often, even in areas where the traditional use of human labor is now used by computers that can not only improve the efficiency of work performed but also significantly reduce the labor costs of employees. In particular, the activity of AdWords advertising service is fully computer controlled.

However, in the company are the best specialists in the field of information technology, which offers excellent facilities, so the staff there is an interest in improving the results of labor, which in turn has a positive effect on the results of an Internet company.

In addition, the secret of Google's success in non-standard distribution of working time. Those of skilled persons are permitted to spend 20% of their time to develop their own projects. But do not forget that in this case, specialists have to perform tasks for 80% of the time, which is not easy.It should be noted that the main focus of Internet companies is finding information on the Internet. It is the solution of this problem is mainly handled by experts and Google.

With regard to the development of new projects, in the first place, the Internet company is recruiting experienced specialists from competing companies that work on improving the already outstanding services and develop new products, and secondly, to encourage initiative on the part of developers. Usually, on the creation of a new project has a team of professionals, allowing them to exchange ideas and opinions on the product under development.

Initial product development is carried out for five to six weeks, after which the project is directed to the primary consideration, followed by a decision to terminate it, or of the administration of a subsequent revision. After the completion of the creation of a new product it is being tested, and then it appears on the Internet. Note that Google products are increasingly available beta versions. It has both positive and negative sides. On the one hand, users are able to use new services, and on the other in their work often failures occur.

The main goal of Google is to attract the attention of customers, because it is thankful to the users of Internet companies who manage to make them a profitable. In turn, it offers its services free of charge, acting on the principle of "proposed-a profit," since it is due to its popularity Google products are in demand by advertisers that bring the main profit internet company. Thus, through the use of innovative approaches and innovative ideas Google managed to remain the leader among Internet companies, but it is possible that in the future there will be a new, more successful company, which will be able to get around the Internet giant and outrank Google in terms of Services,until that moment lets take advantage of it and look forward for something better.